Khatar represented one of my earliest endeavors in the realm of branding, specifically catering to emerging fashion brands. Tasked with designing both the branding and clothing line for casual and sporty wear, I collaborated closely with both the retailer and stakeholders to ensure alignment with their vision.

This project provided an invaluable opportunity to apply the theoretical frameworks and practical skills acquired during my university studies, particularly in terms of effectively presenting a project to a client. In this capacity, I was entrusted with translating the client's abstract brand concept into tangible visual elements, such as logos and brand identity.

The client's desire to incorporate the Arabic word "Khatar," meaning "dangerous," into the brand identity presented a unique challenge. In response, I crafted a logo featuring a stylized depiction of a man carrying a freshly caught shark, symbolizing both strength and adventure.

Through this project, I gained insights into the intricate dynamics of the client-supplier-designer relationship, as I navigated the collaborative process with all stakeholders involved. It underscored the importance of clear communication, creative problem-solving, and maintaining a keen understanding of the client's needs and preferences throughout the design process.